Trust is crucial among the factors that play important roles in establishing fair,
responsible, and sustainable economies. However, trust belongs to that domain of complex
phenomena known as non-linear dynamic systems. Its research requires systemic and interdisciplinary
approaches. A new approach to better understanding of trust has been
introduced recently with the methodology called Qualitative Assessment Dynamics
(QAD), as presented in this chapter. By being anthropocentric it complements other trustfocused
methods that exist in the social sciences, computer and information sciences, and
multidisciplinary settings. It is based on experimental research and focuses on computer
simulations to help decision makers in organizations and societies address such questions
as, “How should we manage an organization or a society in order to achieve a situation
where the majority of its members trust one another?” and “How more trustful is our
organization than that of our competition, and why?”
Keywords: Organization, social responsibility, trust, simulations, decision
making.