This article discusses the significance of artificial intelligence (AI) and
machine learning (ML) for small and medium-sized enterprises (SMEs) and the
challenges that hinder their adoption in Africa and other developing countries. Despite
the success of AI and ML in improving performance and productivity in large
organizations, many SMEs are reluctant to adopt these digital tools due to a lack of
awareness and education. The article highlights the benefits of AI and ML for SMEs,
including better decision-making, increased productivity, revenue generation, and
innovation. It also discusses how AI and ML can be used for customer service,
marketing, and sales automation, and emphasizes the need for SMEs to embrace these
technologies to improve their competitiveness in the market.
Keywords: Adoption, Artificial intelligence, Challenges, Machine learning, SMEs.
